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Boost for Wholesale

Boost for Wholesale points the same conversion engine that grows your DTC store — reward tiers, bundles, a smart cart — at your B2B buyers, so wholesale orders get bigger the way retail baskets do. It’s native to Boost, it runs on top of the Shopify B2B you already use, and it turns wholesale from an order desk into a growth channel.

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What it is

Boost for Wholesale brings Boost’s conversion engine to your wholesale accounts. The volume incentives, bundling, and smart cart that lift average order value on your retail store now work for B2B — nudging bigger orders, making large mixed orders effortless, and giving repeat buyers a fast way to reorder. It’s three things working together: volume incentives that behave like reward tiers (“order 50 more units for a better price”), build-a-pallet bundling for large mixed orders, and a buying experience built for accounts that order again and again. The result is the same engine that grows your DTC revenue, aimed at the channel Shopify’s native B2B leaves on the table. Boost for Wholesale is a Boost add-on. See Boost Plans for pricing.

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The problem it solves

Shopify gave every plan native B2B — company profiles, catalogs, volume pricing, payment terms. That’s the pricing plumbing. What it doesn’t give you is a buying experience that makes wholesale orders grow, and the apps that patch the gap build a portal that takes the order without ever growing it.

• The ordering flow is built for retail. A buyer working a full size run selects every variant separately and adds each to the cart one at a time — there’s no order grid, no bulk quantity entry. It’s the same flow a first-time retail shopper gets, used by someone trying to place a 40-line order.
• Your volume pricing is invisible. Shopify applies the price break in the cart, but the tier table that shows it is locked to the Plus plan. So your buyer never sees “order 50 more and save,” and never reaches for the next tier — the single most powerful nudge in wholesale, hidden.
• Repeat buyers start from scratch every time. The account that reorders the same staples every month gets no native reorder shortcut. Each order is rebuilt by hand, which means smaller, less frequent orders.
• The B2B apps fill the gap with a portal, not a growth engine. They process wholesale orders competently — but they don’t push order size the way your DTC cart does. They take the order. They don’t grow it.

Boost fixes the part that actually drives revenue: the buying experience that makes orders bigger.

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How it works

Boost adds a conversion layer on top of your existing Shopify B2B — the same reward-tier and bundle mechanics that grow your retail store, tuned for bulk buyers. 1. Turn on volume incentives. Set tiered price breaks per product, and Boost shows the buyer the next tier right in the cart — “order 50 more units and save.” It’s the reward-tier nudge that grows your retail baskets, now visible to wholesale buyers so they reach for the bigger order instead of guessing. 2. Let buyers build a pallet. The bundle engine, pointed at B2B: buyers assemble a large, mixed order through one clean guided flow instead of tapping through SKUs one at a time. Build-a-pallet makes the big order the easy order. 3. Make reordering one tap. Repeat accounts reorder their usual order in a tap — no rebuilding the cart from scratch every month. Less friction means more frequent, larger orders from your best accounts. 4. See wholesale and DTC together. Every wholesale order Boost drives shows up on the Moneyboard next to your retail revenue, so you watch the whole business — both channels — in one view. Wholesale orders flow through as real Shopify B2B orders against the buyer’s company account, so nothing downstream changes.

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What you get

• Bigger wholesale orders from the same accounts. Visible volume tiers and build-a-pallet do for B2B exactly what reward tiers do for retail — they move the average order up. The buyer who couldn’t see the next price break now reaches for it.
• A buying experience repeat accounts actually like. One-tap reordering and a clean bulk flow mean less friction, more frequent orders, and stickier accounts that don’t drift to a phone-and-spreadsheet workaround.
• Wholesale as a growth channel, not an order desk. The engine that grows your DTC store now compounds your B2B revenue, instead of B2B sitting in a separate portal that only takes orders.
• One view of the whole business. Wholesale revenue sits next to DTC on the Moneyboard — plain-dollar proof of what Boost drives across both channels.
• Built for supplement and food brands. Case packs, pallets of fast-moving SKUs, retailers and distributors restocking staples on a cycle — the formats wholesale CPG runs on, with the incentives that make each reorder bigger.

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Works with your stack

• Do I have to replace Shopify B2B? No. Boost for Wholesale runs on top of Shopify’s native B2B — your company profiles, catalogs, price lists, and payment terms stay exactly as they are. Boost adds the buying experience on top; it doesn’t rip and replace the plumbing.
• Do my wholesale accounts have to re-register? No. It works with the B2B accounts you already have — same logins, same companies, same customer-specific pricing. Nothing changes for your buyers except a better cart.
• Is this another app and another bill? No. Boost for Wholesale is a Boost add-on — built into the platform, not a separate B2B portal to install, wire up, and reconcile. See Boost Plans for pricing.
• Will it mess up fulfillment? No. Wholesale orders flow through as real Shopify B2B orders and line items, so your fulfillment, 3PL, and accounting see them exactly as they do today.
• Does it work alongside my DTC store? Yes — that’s the point. It’s the same Boost engine running both channels, with wholesale and retail revenue reported together on the Moneyboard.

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🚀 Ready to grow wholesale?

Bring the Boost conversion engine to your B2B channel — and turn wholesale into a growth line, on top of the Shopify B2B you already run. No new store, no rip-and-replace.

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